Compare / Gong
Landing Platform vs Gong: call notes on the deal, one bill
Gong records and analyses customer conversations and sits on top of your CRM, sold as per-user licences plus a platform fee. Landing's notetaker joins Teams and Google Meet calls, files the summary and action items on the deal, and turns the actions into project cards, inside the CRM itself.
Landing suits you if
- You want every call summarised and filed on the right deal automatically
- You want action items to become real tasks with owners
- You'd rather not buy a CRM and a revenue platform to sit on top of it
Where the call costs more than it should.
Recording calls is worth doing. Paying twice for it isn't.
Licences plus a platform fee
Gong prices per user, plus a platform fee set by team size, and the number comes from a sales conversation.
Another layer on the CRM
Gong complements your CRM rather than replacing it, so you pay for both and keep them in step.
Insight that stops at the deal
The call is analysed, then the proposal, the project and the invoice happen in other tools.
Landing Platform vs Gong, line by line.
Landing records the call and files it where the work happens: on the deal, the contact and the project.
| Feature | Landing Platform |  Gong |
|---|---|---|
| How you pay | Per Builder and Member; clients on the call are free | Per-user licences plus a platform fee; quote only |
| Recording calls | A notetaker joins Teams and Google Meet calls, records in person from a phone, or takes an uploaded recordingGrowth | Records calls and meetings |
| Summary and action items | An executive summary, key points and action items with owners, on every callGrowth | Yes |
| Who was on the call | Speakers matched to your team and your CRM contacts by email; anyone unmatched can be added as a contact in one clickGrowth | Yes |
| From actions to work | Action items become project cards, and the call is filed against the right clientGrowth | AI agents automate follow-ups |
| A CRM of its own | Contacts, companies, deals and pipelines, with forecasts and dashboards that refresh themselves on GrowthCore | Works alongside your CRM |
| Sequences | Written for each prospect and sent from the rep's own Microsoft 365 mailbox, stopping when they replyGrowth | Gong Engage |
| Quotes, e-signature and invoices | Signing a statement of work wins the deal, creates the project and requests the depositCore | Not included |
| Projects, time and margin | Projects and timesheets; profit per client, project and person on GrowthCore | Not included |
| AI agents | Claude and other assistants sign in with Landing and act only within that person's permissionsGrowth | Gong's own AI agents |
Plan tags show where a feature starts on Landing: Core, Growth or Scale. Gong details reflect its publicly available plans as of September 2026; check current details on its own site.
What it costs, side by side.
Gong quotes per user plus a platform fee, on top of the CRM it sits on. On Landing the CRM, the notetaker and the work after the deal are one price.
Gong, as it lists it
How Gong is sold, as its pricing page describes it, September 2026.
And still to buy separately: the CRM it sits on, proposals and e-signature, projects and invoicing.
a month on Landing, billed yearly, ex VAT
Includes the notetaker, CRM and pipelines, booking pages, sequences, quotes, e-signature, invoices, projects and profit per client.
Work out your own priceExample team: ten people who sell and manage accounts every day, ten who join calls, pick up actions and log time. Credits for AI, SMS and lookups come from a shared pool each Builder adds to.
Switching is our job, not yours.
We move you over one tool a month, against success criteria we agree with you up front. You don't pay until we prove each one is ready.
We map your stack
Show us your Gong setup and the tools around it. We agree what moves where, and what "ready" means for each tool, before you commit to anything.
We move you off Gong
Contacts, companies and deals move into Landing as part of the switch, and the notetaker starts joining your Teams and Meet calls. We check calls are landing on the right deals before you switch off.
You sign it off
Billing starts only when we have shown it works against the criteria you set. Then we move the next tool, one a month.
But we already use Gong.
Fair. Here are the questions teams ask us most when they're weighing it up.
What does Landing do with a call once it's recorded?
It writes an executive summary and key points, pulls out action items with owners, and matches each speaker to your team or your CRM contacts by email. The call is filed against the right client, and action items can become project cards, so what was agreed turns into work.
Which calls can the notetaker record?
It joins Microsoft Teams and Google Meet calls, records meetings in person from a phone, and takes uploaded recordings. All of them land in the same place, on the record.
Can we keep our CRM and only replace Gong?
The notetaker files onto Landing's own contacts and deals, so it works best when the pipeline lives here too. We move contacts, companies, deals and history across for you, against success criteria you agree up front.
Which plan includes meeting notes?
Growth, from £69 per Builder a month. The CRM, booking, quotes, e-signature and invoices are in every plan.
Taking notes by hand for now?
Get the free meeting minutes template and send tidy notes after every call.
“We were running PR, social scheduling and the rest of our marketing across half a dozen tools that never talked. Now we plan, schedule and measure from a single screen.”
Hear a call land on the right deal.
Thirty minutes on how your team sells today. We'll show you what moves, what it costs and when billing would start.