Compare / Kameleoon
Landing Platform vs Kameleoon: testing without a traffic bill
Kameleoon prices experimentation on your monthly unique users or your tracked users. Landing Platform prices on the people who use it, and puts testing next to the pages, analytics, leads and orders it is meant to improve.
Landing suits you if
- You want testing without a separate enterprise contract
- You want a good month of traffic to leave the bill alone
- You want replay, analytics and CRM in the same place as the tests
Where the contract bites.
Kameleoon is a serious experimentation platform. Its price is tied to how many people visit you.
Priced on visitors
Kameleoon bills on monthly unique users, averaged over twelve months, or on tracked users. More traffic means a bigger quote.
Pushing a winner costs quota
On the tracked-user option, Kameleoon itself notes that sending 100% of traffic to a winner uses up your allowance.
One more contract
Testing arrives as its own enterprise agreement, beside the analytics, CRM and page builder you already pay for.
Landing Platform vs Kameleoon, line by line.
On the website test itself we are level, and the stats go further on revenue. The difference is what sits around the test.
| Feature | Landing Platform |  Kameleoon |
|---|---|---|
| A/B testing | A/B, A/A, multivariate, split URL and multipage tests, built in a visual editor or in codeScale | Yes |
| Statistics | Sequential frequentist (safe to peek), Bayesian on conversion and on revenue per visitor, sample-ratio checks and false-positive control across goalsScale | Yes |
| Test quality and QA | No-flicker snippet, a preview that follows you across pages, consent gating, QA traffic never countedScale | Yes |
| Personalised experiences | Deploy a change to a chosen audience without a test, on the same targeting rulesScale | Yes |
| Web analytics | Sessions, sources, UTM, funnels, cohorts, journeys and conversion tracking, with a tag managerCore | Integrates with your analytics |
| Session replay and heatmaps | Session recordings plus click, move and scroll heatmaps, inputs masked, gated on consent, JavaScript errors rolled upGrowth | Via an integration |
| The pages being tested | Page builder and sites, with AI pages on GrowthCore | Bring your own |
| Forms, CRM and email | Built in; every form fill carries its variantCore | Separate tools |
| Checkout and site search | Checkout on Core; site search and recommendations on ScaleCore | No |
| Seats | Builders and Members; clients and guests free | Unlimited seats |
| How you pay | Per person, published, not priced by traffic | By unique or tracked users, by demo |
Plan tags show where a feature starts on Landing: Core, Growth or Scale. Kameleoon details reflect its publicly available information as of September 2026; check current details on its own site.
What it costs, side by side.
Kameleoon counts your visitors. Landing counts the people on your team, and the price is on our site.
Kameleoon, as it lists it
How Kameleoon charges, as its own pricing pages describe it.
And still to buy separately: a page builder, CRM, forms, email, checkout and a replay tool.
a month on Landing, billed yearly, ex VAT
Includes A/B testing, session replay and heatmaps, web analytics, pages, forms, CRM, email, checkout and site search. The price does not move with your traffic.
Work out your own priceExample team: three people who build pages and run tests, four who review results and approve. Scale is billed yearly.
Switching is our job, not yours.
We move you over one tool a month, against success criteria we agree with you up front. You don't pay until we prove each one is ready.
We map your stack
Show us your Kameleoon setup and the tools around it. We agree what moves where, and what "ready" means for each tool, before you commit to anything.
We move Kameleoon across
Your running and past experiments move with their variations, goals and segments, alongside the pages they test. We check results line up before anything is switched off.
You sign it off
Billing starts only when we have shown it works against the criteria you set. Then we move the next tool, one a month.
But we already use Kameleoon.
Fair. Here are the questions teams ask us most when they're weighing it up.
Kameleoon gives us unlimited seats. Why pay per person?
Because on Landing the person is the only thing you pay for. Kameleoon's seats are free but its price rises with your visitors. Ours stays put however much traffic you send, and Members who only review results are from £4 a month.
What happens when we roll a winner out to everyone?
Nothing happens to the bill. Ship the winning variant to 100% of traffic, or deploy a change to one audience without a test, and the price stays the same.
Is your testing deep enough to replace it?
On the website, yes. A/B, A/A, multivariate, split URL and multipage tests, sequential or Bayesian stats chosen per test, revenue per visitor with the risk in pounds, sample-ratio checks, consent gating and a no-flicker snippet.
Where do the leads from a test go?
Straight into the CRM on the same record, tagged with the variant that produced them. Your sales team works them there, so you can see which version won deals, not only form fills.
Adding up the testing bill?
Run the free stack audit to see what testing, analytics and the tools around them cost you each month.
“We were running PR, social scheduling and the rest of our marketing across half a dozen tools that never talked. Now we plan, schedule and measure from a single screen.”
Run your next test without watching the traffic meter.
Thirty minutes on your own site. We will show you what moves, what it costs and when billing would start.