Compare / Freshsales
Landing Platform vs Freshsales: CRM joined to the whole business
Freshsales is an affordable sales CRM, part of a family of Freshworks products you add as each team needs one. Landing puts sales, marketing, service, projects and HR in one system, on one record, under one bill.

Landing suits you if
- You want marketing, sales and service reading the same customer record
- You want won deals to become projects, timesheets and invoices without re-keying
- You want HR and people data in the same place as the work
Where the per-product bill adds up.
The CRM is cheap to start. The rest of the company still needs tools.
One product per team
Support and marketing are separate Freshworks products, each with its own plan, so every team you bring on adds a subscription.
Add-ons on the CRM
Branded documents are an extra per user, and the AI agent is sold in bundles of sessions beyond the included allowance.
Nothing after the deal
Projects, timesheets, profit per client and HR sit outside the Freshworks CRM, in whatever you already pay for.
Landing Platform vs Freshsales, line by line.
On contacts, deals, scoring and sequences Landing stands level with Freshsales. The difference is how much of the business sits on the same record.
| Feature | Landing Platform | Freshsales |
|---|---|---|
| Contacts, deals and pipelines | Contacts, companies, deals and pipelines, with every form, email, call, meeting and ticket on one timelineCore | Included on every plan |
| Sequences | Sequences written for each prospect, sent from the rep's own Microsoft 365 mailbox, stopped on replyGrowth | From Pro |
| Forecasts | Pipelines, forecasts and shared dashboardsCore | Forecasting insights on Enterprise |
| Quotes, statements of work and e-signature | Quotes and statements of work priced from your rate card, signed in the browser with a certificateCore | Branded documents, an extra per user |
| From won deal to invoice | Signing the statement of work wins the deal, creates the project and requests the depositCore | Not part of Freshsales |
| Email marketing, forms and landing pages | Campaigns, flows, forms, pop-ups, pages and sitesCore | A separate Freshworks product |
| Helpdesk and live chat | One inbox for email and live chat, a help centre and AI answers from it on GrowthCore | A separate Freshworks product |
| Projects and timesheets | Boards, timelines and timesheets filled from OutlookCore | Not part of Freshsales |
| HR, leave and org chart | HR records, leave, shift rota and the org chartCore | Not part of Freshsales |
| Audit log and sandbox | A full audit log and a sandbox to try changesScale | On Enterprise |
| Moving from Freshsales | We move your contacts, companies, deals and history as part of the switch | Already there |
Plan tags show where a feature starts on Landing: Core, Growth or Scale. Freshsales details reflect its publicly available plans as of 2026; check current details on its own site.
What it costs, side by side.
Freshsales charges per user across three plans, with add-ons for documents and AI sessions, and each other team buys its own Freshworks product. Landing charges full price only for the people who work in it every day.

Freshsales, as it lists it
How Freshsales is sold, from the Freshworks pricing page.
And still to buy separately: a helpdesk, marketing automation, projects, timesheets, invoicing and HR.
a month on Landing, billed yearly, ex VAT
Includes CRM, forecasts, quotes, e-signature, invoicing, email marketing, pages, a helpdesk, projects and HR; sequences and meeting notes on Growth.
Work out your own priceExample team: five people who sell and market every day, ten who work on delivery and support, log time and approve. Credits for AI, SMS and lookups come from a shared pool each Builder adds to.
Moving the CRM and the family around it.
We move you over one tool a month, against success criteria we agree with you up front. You don't pay until we prove each one is ready.
We map your stack
Show us Freshsales and any other Freshworks products you run. We agree what moves where, and what "ready" means for each, before you commit.
We move your data
We move your contacts, accounts, deals and history as part of the switch, and bring tickets across when the helpdesk is the next tool to go.
You sign it off
Billing starts only when we have shown it works against the criteria you set. Then we move the next tool, one a month.
But Freshsales is cheap to start.
It is. These are the questions teams ask when they add up the whole year.
Why pay more per seat than the Freshsales Growth plan?
Because the Landing seat carries the whole company: marketing, helpdesk, projects, invoicing and HR, not just the CRM. And only the people who build in it every day pay full price; Members start from £4 a month.
Can our support team come across too?
Yes. Support works in one inbox for email and live chat, with the customer's deals, orders and history beside every ticket, and a searchable help centre on Core.
Do we get lead scoring and sequences?
Sequences sent from each rep's own mailbox, with reply detection, are on Growth, along with playbooks that score, route and follow up across every team.
Can we start with just the CRM?
Yes. Most teams start with sales and bring in the next team when they see it working. Everything else is in the price and stays out of the way until you switch it on.
Tallying up the stack?
Run the free stack audit and see what every tool around your CRM costs a year.
“We were running PR, social scheduling and the rest of our marketing across half a dozen tools that never talked. Now we plan, schedule and measure from a single screen.”
One record for every team, from the first form fill.
Thirty minutes on your own setup. We'll show you what moves, what it costs and when billing would start.