Compare / Square
Landing Platform vs Square: a till inside your whole business
Square is free to start, charges a fee on every card payment, and adds marketing, loyalty and staff tools as monthly extras. Landing's till sits in the same system as your online shop, CRM, email, rota and HR, priced by the people who run it.
Landing suits you if
- You have outgrown adding a paid extra for each new job
- You want in-store and online buyers on one customer record
- You want a till built for UK VAT and electronic sales suppression rules
Where free to start stops being free.
Square makes the first sale easy. The costs arrive as the business grows around it.
A fee on every sale
Every card payment carries a processing fee: 1.75% in person on UK cards, as listed.
Extras add up
Marketing, loyalty, kitchen display and advanced access are each their own monthly fee.
Still the rest
Square runs the counter. Your CRM, helpdesk, projects and HR still live somewhere else.
Landing Platform vs Square, line by line.
Landing's till covers the counter and the floor. The rest of the table is the business Square leaves to other tools.
| Feature | Landing Platform |  Square |
|---|---|---|
| Counter till | Barcode scanning with several codes per item, discounts and refundsScale | Square Point of Sale |
| Hospitality floor | Tables and open tabs, with split bills across cash and cardScale | Square for Restaurants |
| Tips | Kept out of turnover, with cash and card tips recorded separatelyScale | Tip tracking in Shifts |
| Tamper-evident record | A chained log of every sale, refund and drawer event, built for UK electronic sales suppression rules, with VAT by rate on every receiptScale | Sales history in its dashboard |
| Customers and CRM | Contacts, companies, deals and pipelines, with in-store and online orders on one recordCore | Customer directory |
| Email marketing | Campaigns, flows and segments on what customers boughtCore | Marketing, from £9 a month |
| Staff rota and HR | Shift rota with kiosk clock-in, leave, timesheets and HR recordsCore | Shifts |
| Online shop | Checkout with Apple Pay, Google Pay, PayPal and Klarna, plus subscriptions and rentalsCore | Online store |
| Helpdesk and live chat | One inbox for email and live chat, a help centre, and the customer's orders beside every ticketCore | Not its product |
| Projects and invoicing | Projects, timesheets, and invoices from hours, milestones or retainersCore | Invoices |
| How you pay | Per Builder and Member. Customers are guests, and guests are free | A fee per payment, plus monthly plans and extras |
Plan tags show where a feature starts on Landing: Core, Growth or Scale. Square details reflect its publicly available plans as of 2026; check current details on its own site.
What it costs, side by side.
Square charges on every payment, then adds monthly fees for plans and tools. Landing charges for the people who use it, with the till, shop, CRM, email, rota and HR in one plan.
Square, as it lists it
How Square is sold in the UK, as its pricing page lists it.
And still to buy separately: a CRM, a helpdesk, HR records and project tracking.
a month on Landing, billed yearly, ex VAT
Includes the till, tables and tabs, cash-ups, the tamper-evident record, online checkout, CRM, email flows, shift rota with clock-in, HR and a helpdesk. Online payments run through your own Stripe account.
Work out your own priceExample team: two people who run the business and its marketing every day, six who work the till, pick up shifts and clock in. Square figures as listed on its UK site, September 2026. Credits for AI, SMS and lookups come from a shared pool each Builder adds to.
Switching is our job, not yours.
We move you over one tool a month, against success criteria we agree with you up front. You don't pay until we prove each one is ready.
We map your stack
Show us your Square setup and the tools around it. We agree what moves where, and what "ready" means for each tool, before you commit to anything.
We move Square across
Your products, prices, barcodes, VAT rates and customers move across as part of the switch. We set up your tables, staff permissions and cash-up routine, and run a trial shift before the old till goes.
You sign it off
Billing starts only when we have shown it works against the criteria you set. Then we move the next tool, one a month.
But Square was free to start.
It was. Here are the questions owners ask us most when they are weighing it up.
Square costs nothing a month. Why would we pay for Landing?
Because of what you add next. Marketing, loyalty and staff tools each carry their own monthly fee on Square, and a CRM, helpdesk and HR are other companies' bills. On Landing they come in one plan with the till.
Can Landing's till run table service?
Yes. Open tabs on tables, add to them through the evening, and split the bill across cash and card at the end. Only the cash goes into the drawer count.
How are cash-ups handled?
Each shift has its own drawer. Staff count up, the till reconciles against what it expected, and X and Z reads give the figures. Managers can see each person's variance history.
Do staff who only use the till need a full seat?
No. People who work the till, pick up shifts and clock in are Members, from £9 a month on Scale. Customers are free.
Planning next month's shifts?
Get the free staff rota template and plan cover across the week.
“We were running PR, social scheduling and the rest of our marketing across half a dozen tools that never talked. Now we plan, schedule and measure from a single screen.”
Run the whole business from behind the counter.
Thirty minutes on your shop and the tools around it. We'll show you what moves, what it costs and when billing would start.