vs.
Automation that's built in, not bolted on.
Zapier connects the disconnected tools you're paying for. Landing Platform's automation runs natively across your CRM, marketing, commerce and projects — because they're already one system, there's nothing to glue and no per-task meter ticking.
One platform replaces Zapier — and 40+ more
Salesforce
HubSpot
Monday
GoHighLevel
Mailchimp
Klaviyo
Pipedrive
Asana
ClickUp
Notion
Calendly
Stripe
DocuSignZapier
Intercom
Zendesk
ActiveCampaign
Webflow
Typeform
BambooHR
Toggl
SemrushSalesforceHubSpotMondayGoHighLevelMailchimpKlaviyoPipedriveAsanaClickUpNotionCalendlyStripeDocuSignZapierIntercomZendeskActiveCampaignWebflowTypeformBambooHRTogglSemrushSound familiar?
You bought Zapier to simplify. Then the stack crept back.
✕ Your task bill climbs every month — a single 4-step workflow burns 4 tasks every time it fires.
✕ Zaps are duct tape: you're paying to shuttle data between tools that wouldn't need connecting if they shared one database.
✕ Multi-step Zaps break, and when a step fails mid-flow you're debugging each one by hand.
Half your business vs all of it
Zapier is great at its slice. Landing Platform is the one place your whole operation lives.
Glue for tools you wouldn't need.
- Connects 7,000+ external apps — by far the widest connector library
- Metered by task: Free 100/mo, Professional from ~$30/mo, Team $103.50/mo
- A task counts on every successful action step — complexity multiplies usage
- Over your limit: 1.25x overage; Zaps pause at 3x
- Agents & Chatbots are paid add-ons (~$20/mo each)
- Owns no business data — it moves data between your other systems
Automation, no glue needed.
- Automation & visual playbooks built in — triggers, conditions, multi-step
- No per-task metering — automations run as often as you need on a flat price
- Nothing to integrate: an automation reads a deal, updates a contact, sends an email, makes a task — one system
- Flat from £1,000/mo, unlimited seats, AI included, no add-on fees
- Fewer moving parts: no cross-app tokens to expire or APIs to snap
- One login replaces the stack Zapier exists to stitch together
Landing Platform vs Zapier
The honest, side-by-side.
| Landing Platform | Zapier | |
|---|---|---|
| Pricing model | Flat, unlimited seats | Metered per task |
| Cost as you add workflows | No change — flat | Rises; over-limit billed at 1.25x |
| Native CRM, email/SMS, commerce, projects | Built in, one database | Connects your separate tools |
| External app connectors | Limited — not an integration platform | 7,000+ apps |
| Visual multi-step automation | All plans | Professional and above |
| AI agents | Included | Paid add-ons (~$20/mo each) |
| Breaks on third-party API changes | No cross-app dependency | Possible — Zaps depend on external apps |
| Seats | Unlimited | Up to 25 on Team |
Comparison reflects publicly available Zapier plans as of 2026. Verify current details at the vendor's site.
Still wrestling with Zapier? Only 10 Growth Vanguard seats at founding pricing — when they're gone, they're gone.
Apply for a founding seat →Switching is the easy part
Founder-led, white-glove, no downtime. Most teams are live in days.
We map your stack
Show us your Zapier setup and the tools around it. We plan exactly what moves where — before you commit to anything.
We migrate your data
Contacts, pipelines, content and history come across with you. White-glove, handled for you — no messy CSV weekend.
You go live in days
Founder-led onboarding gets your team productive fast — one login, everything connected, nothing left in the old stack.
Everything they make you bolt on — already inside
One subscription. One source of truth. No integration tax.
Lock in founding pricing — before the seats are gone.
Zapier is metered per task and scales as you grow. Landing Platform founding seats are flat, unlimited-seat and locked for two years — pick your entry point.
The complete Growth engine — unlimited seats, AI included. A founding focus group: steer the roadmap, get features first, pricing locked 2 years. Clean upgrade to the full platform whenever you're ready.
The whole operating system — every category, unlimited seats, AI included — at the locked founding rate, lifetime founding pricing.
Founding cohort + steering group · pricing locked 2 years · part of the community · when the seats are gone, they're gone.
"But we already use Zapier…"
Honestly, no — and we won't pretend otherwise. Zapier connects 7,000+ external apps and that breadth is genuinely its superpower. If your business depends on gluing dozens of point tools together, Zapier is the right tool. Our argument is different: most Zaps exist to move data between a CRM, email tool, checkout and project tracker you run separately. Put those under one roof and the connectors — and the per-task bill — largely disappear. We replace the need for the glue, not the glue itself.
You don't have to rip anything out. But most teams find the bulk of their tasks are internal hand-offs — form to CRM, CRM to email, order to project. Those run natively and free inside Landing Platform because the records already live together. Keep Zapier for genuinely external connections, and stop paying per-task to shuttle data between tools you've consolidated.
It sounds fair until you scale. A 4-step workflow burns 4 tasks every run, and teams routinely underestimate usage 3–5x. The model charges you more for automating more — the behaviour you want. Our flat price means automation volume is never the thing that grows your invoice.
"We were running our PR, social scheduling and the rest of our marketing across half a dozen tools that never talked. Now it's all in one place: one login, one source of truth — we plan, schedule and measure from a single screen, and watch it all work together."
Claim a founding seat
Leaving Zapier? Join the founding cohort: the Growth Vanguard from £1,000/month (only 10 Growth seats), or the full platform at £4,000/month (first 10). Flat, unlimited seats, AI included, pricing locked two years — and you help shape the roadmap. When the seats are gone, they're gone.
From the team at Pivotal. Founding & Vanguard seats are limited — once they're placed, founding pricing closes.