vs.
Email's great. The whole business is better.
ActiveCampaign does email and automation genuinely well — billed per contact, then you bolt on the rest of the business. Landing Platform gives you email, SMS and visual automation plus the CRM, pages, commerce, projects and money around them — on one flat plan, not per-contact tiers.
One platform replaces ActiveCampaign — and 40+ more
Salesforce
HubSpot
Monday
GoHighLevel
Mailchimp
Klaviyo
Pipedrive
Asana
ClickUp
Notion
Calendly
Stripe
DocuSign
Zapier
Intercom
ZendeskActiveCampaign
Webflow
Typeform
BambooHR
Toggl
SemrushSalesforceHubSpotMondayGoHighLevelMailchimpKlaviyoPipedriveAsanaClickUpNotionCalendlyStripeDocuSignZapierIntercomZendeskActiveCampaignWebflowTypeformBambooHRTogglSemrushSound familiar?
You bought ActiveCampaign to simplify. Then the stack crept back.
✕ Your bill climbs every time your list grows — and you pay for inactive and unsubscribed contacts too.
✕ The CRM, SMS, WhatsApp and custom reporting you need are paid add-ons stacked on the base plan.
✕ Email and automation live here; deals, pages, checkout, projects and reporting live in five other tools.
Half your business vs all of it
ActiveCampaign is great at its slice. Landing Platform is the one place your whole operation lives.
Email's great. Billed per contact.
- A marketing-automation & email platform with a deep visual builder
- Contact-based tiers from $15/mo (1,000 contacts, annual)
- Scales with list size: Pro at 10k ~$339/mo, Plus at 50k ~$759/mo
- CRM (pipelines, deals) is a separate add-on from $68/mo
- SMS, WhatsApp and custom reporting (~$159/mo) are add-ons
- 950+ integrations — built to be the hub you wire your tools into
Email + the whole business.
- Email + SMS, campaigns, visual automation/playbooks and segments in one login
- Flat from £1,000/mo, unlimited seats, AI included
- Price doesn't climb with your contact count
- Sending domains (DKIM/SPF) and revenue attribution built in, not bolted on
- CRM, deals, AI pages, commerce, projects and HR are part of the platform
- Analytics that tie marketing, sales and money together — one dataset
Landing Platform vs ActiveCampaign
The honest, side-by-side.
| Landing Platform | ActiveCampaign | |
|---|---|---|
| Pricing model | Flat, unlimited seats | Per-contact tiers + per-seat |
| Cost as list grows | Unchanged — flat | Climbs (incl. inactive/unsubscribed) |
| Email marketing | Included | Included (core product) |
| Visual automation | Included (playbooks) | Included — deep builder |
| SMS / WhatsApp | SMS included | Paid add-ons |
| CRM & deals | Included | Paid add-on (from $68/mo) |
| Landing pages & commerce | AI pages + checkout | Basic pages; no commerce |
| Projects, HR & attribution | Included | Separate tools |
Comparison reflects publicly available ActiveCampaign plans as of 2026. Verify current details at the vendor's site.
Still wrestling with ActiveCampaign? Only 10 Marketing Vanguard seats at founding pricing — when they're gone, they're gone.
Apply for a founding seat →Switching is the easy part
Founder-led, white-glove, no downtime. Most teams are live in days.
We map your stack
Show us your ActiveCampaign setup and the tools around it. We plan exactly what moves where — before you commit to anything.
We migrate your data
Contacts, pipelines, content and history come across with you. White-glove, handled for you — no messy CSV weekend.
You go live in days
Founder-led onboarding gets your team productive fast — one login, everything connected, nothing left in the old stack.
Everything they make you bolt on — already inside
One subscription. One source of truth. No integration tax.
Lock in founding pricing — before the seats are gone.
ActiveCampaign is per-contact tiers + add-ons and scales as you grow. Landing Platform founding seats are flat, unlimited-seat and locked for two years — pick your entry point.
The complete Marketing engine — unlimited seats, AI included. A founding focus group: steer the roadmap, get features first, pricing locked 2 years. Clean upgrade to the full platform whenever you're ready.
The whole operating system — every category, unlimited seats, AI included — at the locked founding rate, lifetime founding pricing.
Founding cohort + steering group · pricing locked 2 years · part of the community · when the seats are gone, they're gone.
"But we already use ActiveCampaign…"
Its automation depth is excellent — the visual builder, conditional paths and 900+ recipes are some of the best in email, and if pure automation is all you need it's a strong choice. The trade-off is that it's specialised: the CRM is a limited paid add-on, SMS costs extra, and there's no commerce, projects or attribution. We give you capable email and visual automation and the whole business around it on one flat plan.
It starts cheap and stays cheap only while your list is tiny and you add nothing. Grow your contacts — including the inactive ones you're still billed for — and add the CRM, SMS and reporting most teams need, and the real cost climbs into the hundreds. Our flat price already includes those.
That's the cost ActiveCampaign leaves you with: it's the marketing hub and you wire the CRM, checkout, projects and reporting around it, reconciling by hand. We replace that stack with one login where email, SMS, automation, deals, pages, commerce and money share the same data — so attribution just works.
"We were running our PR, social scheduling and the rest of our marketing across half a dozen tools that never talked. Now it's all in one place: one login, one source of truth — we plan, schedule and measure from a single screen, and watch it all work together."
Claim a founding seat
Leaving ActiveCampaign? Join the founding cohort: the Marketing Vanguard from £1,000/month (only 10 Marketing seats), or the full platform at £4,000/month (first 10). Flat, unlimited seats, AI included, pricing locked two years — and you help shape the roadmap. When the seats are gone, they're gone.
From the team at Pivotal. Founding & Vanguard seats are limited — once they're placed, founding pricing closes.